Join Maureen Ladley for “Understanding Marketing for Green Homes” at the AltBuild Expo

Posted on May 2, 2012

Join Maureen Ladley at the AltBuild Expo on May 11th, in Santa Monica, California, as she joins Tenaya Asan and Deborah Lichliter of Build It Green to present “Understanding Marketing and Sales for Green Homes.”  The panel presentation will address best practices for sales and marketing teams, and provide clarity on marketing green homes, products and services under the new rules of green marketing, and look at the state of the industry relative to green appraising and gaining fair market value for green homes.   The AltBuild Expo runs May 11th and 12th in Santa Monica’s Civic Auditorium.  Registration is free to all.  To register, go to www.AltBuildExpo.com.

Maureen Ladley, LEED AP, CGBP, is the principal of Ladley & Associates, a research and strategic marketing firm.  Through consumer insight, competitive analysis, product analysis and planning, they help clients anticipate and meet the needs of their customers.  The firm as a broad range of experience in residential real estate housing types, including urban-infill, mixed use, master-planned communities, specialized housing solutions, active adult communities, and sustainable design and construction.  You can contact Maureen by telephone or e-mail, (510) 238-0150, or info@ladleyandassociates.com.

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